When it comes to social media marketing, grabbing your hands on every bit of information out there is vital for success.
Why do you ask? Due to the constant changes and updates across all social media platforms, not to mention the everchanging world we live in with trends coming and going, you need to keep up with it consistently.
It's enough to make you question...
Where can you find the best social media marketing resources information?
I’m going to share the best resources with you that my team and I have personally used to grow my skills in social media marketing:
1) LinkedIn Learning
LinkedIn Learning allows you to dive deep into skills, tips and tools from professional social media marketers. You’ll get the best practices from industry experts through online video tutorials.
Not only can you learn social media marketing skills, but more specifically, you can focus on the best tips and tricks to make LinkedIn marketing a success for your profile from the people who created it.
You’ll even get a certification of achievement, which is a bonus!
2) Facebook Blueprint
If you’re eager to learn everything there is to know about Facebook and Instagram, the Facebook Blueprint is a brilliant resource for you. Gain access to free online courses, learning programmes and Facebook certifications.
You’ll get insight into how it works and what’s best to do when marketing on these platforms. And what's better is that it comes from the horse's mouth! So you can be rest assured that you can rely on any resource and information shared.
3) University Of YouTube
YouTube holds loads of information for business owners and marketers who are keen to learn valuable social media skills. It’s free information, easily accessible and educational.
You can search any topic in question and find the answers you’re looking for.
Our CEO, Rik Courtney, is just one of the many marketing professionals who shares valuable information on various social media and marketing topics.
Here is an example of the types of educational YouTube videos you can find:
4) SocialHub Academy
The SocialHub Academy is an exciting new online course. Users can easily access a proven curriculum, the Social Media Food Chain, to build brand awareness, increase sales, and drive traffic to company websites.
Additionally, you’ll get access to 40+ hours of videos, an exclusive Facebook community, a 90-day social media planning session - SocialHub, Lunchtime Learning videos every Monday and direct contact with a digital guru where you can ask any questions at any time!
5) Social Media Today
I use this resource daily! Using Social Media today is the best way to keep track of the latest trends, updates and marketing tips. It’s a reliable resource updated by industry and journalists eager to share their research.
6) Entry Post Planner
When it comes to marketing online, planning is an absolute must. Our team here at Be More Social has designed an editable document that you can download for free to plan and organise your social media strategy.
With the Entry Post Planner, you will learn to keep your social media activity consistent and organised. It will teach you to compartmentalise your ideas to make content creation easier for you.
7) 24 Post Types
It’s always advised to keep things fresh on social media. Despite practising social listening, you need to ensure that you’re using different content to appeal to different audiences.
Take a look at our free, downloadable resources, the 24 Posts Types. Keep it as a checklist to keep track of your content variety!
8) Five Fundamentals Workbook
To make sure you’re ticking all the boxes when it comes to social media marketing, the Five Fundamentals Workbook helps you do just that. Using it will help you learn all the fundamental components you need to make social media simple and successful for your business.
9) Be More Social Webinars
Every week, our CEO Rik Courtney hosts a live webinar teaching business owners and marketers how you use social media. They are free to register and offer a tonne of value.
In this workshop, we take you through the fundamental must-do strategies for using the platforms holistically and effectively. We'll show some of the tips and tricks of the trade and help you to understand the "art", "science", and "psychology" behind creating the perfect posting strategy.
If you’re interested in broadening your knowledge in social media marketing by learning new skills, tools, and strategies, then Udemy has many resources. It’s pretty similar to LinkedIn learning, where industry professionals come together to share their knowledge on various topics.
Now is the perfect time
As the famous Bruce Lee once said, “Practise makes perfect. After a long time of practising, our work will become natural, skilful, swift and steady.”
Bruce’s quote shows us that with enough practise, you can learn anything to a point where it will become second nature! When it comes to social media marketing, it takes time and patience. However, once you learn and practise, you’ll get the hang of what will bring you results!
I hope this list of social media resources helps you find great social marketing resources.
If you use a mixture of all these social media courses, tools and resources, you will be able to create the perfect social media strategy that brings success to your business.
Have you completed any online social media or marketing courses that you thoroughly enjoyed? We'd be delighted to hear them!
Please leave a comment below, and we will add it to our list to help others!